Meant to post on this a few weeks ago but my internet was suffering setbacks. Had to laugh when this latest bit of government propaganda hit our sets. Apparently, Pablo is a dead dog. He has been smuggling cocaine into the country like many dogs apparently ,and the latest advert from FRANK is meant to make cocaine users realise just how bad the drug is for them.

Now, I obviously have certain beliefs where drugs are concerned and am always the first to say if adverts are deemed to be factual or fiction concerning the controversial subject. The problem with adverts such as this one about Pablo is they’re clearly written by people who have never taken drugs (I like to call them hopeless-ocrits). In my opinion, if you’ve never done something you automatically lose your right to comment on them. If you look at the members of the green party who fight for global-warming-awareness, you’ll find many of them have coal fires and cars. These are simple hypocrits. A hopeless-ocrit is someone who is a Vegan commenting on the cruelty animals suffer when being turned into burgers. No experience, no comment.

Now Pablo is obviously geared towards driving cocaine addicts away from the dug but all it does is draw people who have NEVER tried the drug further away. The advert tells us of all the problems you may experience with your heart & kidneys, the fact that you’ll bore people to death, and that you’ll be skint forever. NEWSFLASH: People on Cocaine already know the risks and costs to them and it hasn’t stopped them so far.

The fact that Pablo is a made-up type of dog, FRANK tries to guilt-trip users into feeling remorse about how many dogs are dying from the drug trade. I don’t for a minute believe that the dogs that are used in the trade are tiny poodles or cute little dogs like pablo. Perhaps great danes or the like. Most drug mules are human anyway. Don’t think the advert would have had as much impact on the public if there was a human cut open in a basement somewhere.

So for making people aware of animal cruelty, the advert wins hands down. But perhaps the government should make people more aware of hour Kelloggs, Gap, Nestle, Coca Cola, and of course Avon treat living things, including animals

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